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Item Acesso aberto (Open Access) Vitrine Facebook: o consumo espetacular em três espetáculos culturais de Belém-PA(Universidade Federal do Pará, 2014-03-17) BLANCO, Danielle dos Reis; AMARAL FILHO, Otacílio; http://lattes.cnpq.br/2605877670235703This work seeks to understand the relationship established between consumption of online cultural spectacles of Belém (Arraial do Pavulagem, Coletivo Dirigível de Teatro and Felipe Cordeiro) and their consumers-fans , the digital social network Facebook . Therefore, the research provides a discussion of these concepts that guide consumption practices as cultural shows, social network and online digital consumer , besides deepening themes as online and offline media bios, consumers , fans , Facebook as online media consumption , among others . For this research, we chose as the methodology proposed by Muniz Sodré (2007) , the tripartite model, which proposes the description, analysis and interpretation of communication phenomena, and as a method of procedure netnography (Amaral , Recuero and Fragoso , 2011), for own research online ambiences. The observation and analysis of the research being carried out from November 2012 to December 2013.