Aonde você vai, maçariquinho?: produção de websérie em desenho animado para divulgação das neurociências e processos migratórios de aves marinhas

Abstract

Neurosciences constitute a set of knowledge that works with the cognitive and neural development of living beings and use innumerable sciences to explain the functioning of the nervous system. Because of this, it works with several technical terms, which are familiar only to researchers of the area. So, it is necessary to disseminate the scientific knowledge produced about these contents, so that the general population can appropriate of it and use it for their well-being. For the dissemination and propagation of this knowledge, it is possible to propose a media product capable of working scientific contents in a comprehensible way, without the knowledge produced by science loses its technical rigor. This way, a web series in cartoon, product of this research, can contribute for some contents of Neurosciences to be disseminated in an accessible and playful form. Thus, it is possible to draw the attention of the public, from the cartoon, and to provide scientific information in a place that promotes interactivity (web series) and development of the autonomy of the viewer in the choice of the resource that he accesses through hyperlinks made available on the screen, while watching the web series. Therefore, the product of this dissertation is the animatic of the pilot episode of the web series in cartoon “The Adventures of Rico and Sami” in addition to all the planning and the products derived from this process, as literary scripts, technical scripts, concept art of characters and scenarios of the other episodes of the second season of the web series, object of this research. This product aims to disseminate Neuroscience concepts, from the explicitation of aspects of the migratory process of seabirds, through a fictional narrative hypermedia based on parameters of scientific dissemination. It is hoped that, when working with complex contents with accessible language, Neuroscience topics can be better understood by the population.