Comprando na feira: experienciando a carne do mundo. Etnografia e comunicação intersensorial

Abstract

Our aim, with this work, is to discuss the relationship between intersensory communication in shaping of the taste experienced at the fair in Guamá. Our work is based on a sensory ethnography (PINK, 2010; 2009 [2017]) carried out between August 2011 and August 2017. We use the phenomenology of Gadamer (1976) and Merleau-Ponty (1945) as a theoretical-methodological procedure, seeking to establish a fusion between ethnographic reflection and reduction, or phenomenological description, in order to excavate the senses of sensory interactions at starting from the communication processes of the senses of the body and produced through it in the ways of interacting at the fair in Guamá and, from then on, in the conformation of the taste experienced there. In other words, we try to understand how taste at the fair is produced from the cognitive processes perceived by the body and, at the same time, produced by the senses within the interactions produced there, generating communication processes and, thus, participating in the engendering and societies or social forms (SIMMEL, 1983, 2006; 2013) generated there.