Dissertações em Desenvolvimento Sustentável do Trópico Úmido (Mestrado) - PPGDSTU/NAEA

URI Permanente para esta coleçãohttps://repositorio.ufpa.br/handle/2011/2296

O Mestrado Acadêmico em Desenvolvimento Sustentável do Trópico Úmido pertence ao Programa de Pós-Graduação em Desenvolvimento Sustentável do Trópico Úmido (PPGDSTU) do Núcleo de Altos Estudos Amazônicos (NAEA) da Universidade Federal do Pará (UFPA). O Mestrado em Planejamento do Desenvolvimento (PLADES) foi implantado em 1977 e foi pioneiro dos programas de pós-graduação stricto sensu das áreas de humanidades e ciências sociais aplicadas na Amazônia.

Navegar

Agora exibindo 1 - 2 de 2

Acesso aberto (Open Access)
Empresas madeireiras com certificação florestal e marketing verde: estratégias comunicacionais do grupo Cikel
(Universidade Federal do Pará, 2008-06-20) PIMENTA, Ana Carolina; ACEVEDO MARIN, Rosa Elizabeth; http://lattes.cnpq.br/0087693866786684
In the nineties, the politics of forest administration in Brazil started to be determined by the hegemonic speech of the sustainable development. Pressed by environmentalists and other social agents, the companies are guided, through market influences, to reduce the predatory actions to the environment. With that, non-governmental organizations (NGOs) joined the forest industry for the development of an outline of a forestry certification known as the Forest Stewardship Council - FSC, which is destined to improve the forest practices all over the world. In this context, companies with certified areas start to praise the differentiated aspect of its activities, adopting the green marketing as communicational strategy in the search of constructing "a sustainable" image, and in parallel, for new market choices. This work intends to analyze the communication process in companies which adopt practices of Maintainable Forest Handling (MFH) in the Amazonian. Using a case study, we analyze the performance of Cikel Brasil Verde Madeira LTD., which is a company recognized as a true example to be followed. We thought it was pertinent to analyze some of the effective operations, investigate the ideological elaborations about the speech it is possible to preserve, producing. The choice for the Cikel Group is because it is the largest and oldest timber company operating in Amazonia, and because it is one of the pioneers in Brazil to have its forests certified by the FSC. Aided by the theoretical-methodological framework of the Analysis of the Speech, this work searches for understand the formulated and spread speech by the Cikel Group, delineating its institutional identity. In the materialized interdiscursive of the statements, it is possible to identify how the different acting subjects are positioned and how they link the political, economical and ideological components that institute and maintain the institutional partnerships of the company. In conclusion, we made a critical reflection around the common vision which says that the forest certification would be the most legitimate form to get a sustainable use of the forest, what reveals the social aspect weakness in politics of FSC and companies as Cikel.
Acesso aberto (Open Access)
Projeto KABEN DJUOI de manejo florestal dos Xicrin do Catete: perspectivas econômicas históricas e político-institucionais
(Universidade Federal do Pará, 2004-03-15) INDRIUNAS, Luís Cláudio; SIMONIAN, Ligia Terezinha Lopes; http://lattes.cnpq.br/6620574987436911
This work is a study case of the sustainable timber project Kaben Djuoi form indigenous Xikrin do Cateté, located in Southern Pará. The research was based on historical, economical, political and cultural perspectives. One of the aims was identifying social actors who have political or technical involvement with Xikrins reality and, more specifically, are involved in the projects context. Survey, documental and bibliographical research were the bases of the work, wich tries to check the facts through theoretical and practical concepts of sustainable development. Historical and cultural aspects of this ethnical group were described in detail, as well as, geographical and environmental context of the region. About the results, the research tries to show the limitation of the studied project, which has been stopped before the surveys. Details about political behavior of the Xikrin with other institutions, specially the CVRD company and the non-governmental organization ISA, were also described.

Navegar

Navegando Dissertações em Desenvolvimento Sustentável do Trópico Úmido (Mestrado) - PPGDSTU/NAEA por CNPq "CNPQ::CIENCIAS AGRARIAS::RECURSOS FLORESTAIS E ENGENHARIA FLORESTAL::MANEJO FLORESTAL"